
BRAGG
Reclaiming the timeless wisdom of a legacy health brand

Absolut
Rethinking an iconic vodka brand by envisioning 10 year innovation big bets

Arctic Zero
Rebranding a pioneer in non-dairy ice cream to accelerate growth

Bayer
Uncovering insights throughout the patient journey across multiple categories

Brother
Re-thinking the role of label-makers in an increasingly paperless world

Dove
Building an innovation pipeline around the new role and definition of pleasure

Health Warrior
Evolving Health Warrior from a Chia Bar to a leader of the superfood movement

Lipton
Innovating to reclaim relevance in the mature black leaf tea market

Spindrift
Positioning Spindrift as the ‘real alternative’ to traditional carbonated beverages

L'Oreal
Mining insights to shape innovation across various product categories

Meow Mix
Innovating to evolve from a fun brand to a trusted destination for cat's complete needs


Pepsi
Developing a global innovation pipeline in the shelf stable dairy market



Sambazon
Sharpening the distinctiveness of the pioneer of açai

Trolli
Developing innovation the ‘weirdly awesome’ way


VitaCoco
Repositioning the brand to unlock growth beyond hydration

UCAN
Re-thinking the brand to focus around the message of smart energy



















